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Isra Zahid

She/Her/Hers

Isra Zahid

Vice President, Communications

Introduction

Hi MacEng! My name is Isra, and I've been involved with the MES for the past 3 years, from being administrator to drain co-coordinator, and VP External. And so, I have a large variety of knowledge when it comes to the MES and its connections with students in terms of our services, outreach, and support. As administrator, I helped council keep track of meetings, kept a record of meeting minutes, and did a large amount of internal communication. As drain co-coordinator, our aim was to bring back student awareness to the drain, which meant reviving the drain instagram to what you all know today. For these two positions, I was awarded council appreciation awards for the effort I gave back to the community. And most recently, as VP External, I've been working with the social media team to increase awareness about conferences and external opportunities available to students and encouraging their involvement. As a result, we've attended all 8 conferences hosted by ESSCO and CFES with delegations from 3 - 6 students each. I would love the opportunity to bring back this knowledge one more time to improve our social media presence in a way that is beneficial to all students.

She/Her/Hers

Campaign Platform

My platform for the VP Communications role would include transparency about MES affairs, diversity of content, and keeping communications up-to-date.


Transparency

In the past year, there have been a lot of interesting dialogue surrounding many different student topics such as the redsuit revamp, PEng licensing change, and more. However, most of this seems this dialogue remains within the MES council when it concerns majority of students under Engineering. With a revamp of the MESsenger and/or other suitable modes of communication, I'm hoping to add information on to them about the different dialogues that are happening at the MES meetings and how to get involved in those conversations. This would depend on the discussion itself and so, having that information on who to contact, what meeting to attend and knowing who is involved in those conversations, I believe, would increase the transparency between the MES and the rest of the engineering student community, allowing for more open discussion.


Diversity of content

Much of our content so far has been our amazing pub nights, students events, and overall fun activities the MES hosts. However, there is a lack of information on professional development opportunities for example, and exactly how students can benefit from them. A specific instance of this is conferences and what students gain from attending them. This would also be improved by continuing to build off current efforts to include more video content as well to provide more insight into these events. As a result, increasing the amount of professional development opportunities through different forms of media (ie. videos, ig takeovers) would ideally increase the engagement we have with our students as it would begin to cater to different needs as well.


Up-to-date communications

The communications team have done an incredible job with the new website revamp, the publications, and social media, this is something I want to continue doing but also ensure that it is kept up-to-date with important information and removing any unnecessary information. One obvious improvement here would be simplifying the linktree that is on the instagram page. There are many different links on there that could be compressed by linking to the appropriate page on the MES website for example. This would ensure that the important information is still easily accessible but also easily found, avoiding the overload of links that it currently looks like. A similar idea can also be applied to the website, where there is an important links and upcoming events section but is organized in a way to avoid being overwhelming but also conveying the right amount of information.

Vice President, Communications

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